Addison Research – Online Qualitative Research Methods
Qualitative Research made simple. Flexible, fast and cost-effective.
An innovator in market research methods, Addison Research is taking qualitative research online. Conventional methods of qualitative research include in-person interviews, focus groups, and/or behavioral observations. The challenge associated with these conventional methods, because they require in-person interaction, often lies in timing, cost, and restricted discussion methods.
Addison Research is the first research company in Nicaragua to offer an Online Focus Groups, Online Bulletin Boards, and Online Mystery Shopping.